This week's guest does 10,000 steps every day and has recently completed her second half-marathon.
A UCT graduate, Jess started on the Chartered Accountant route before finding marketing, changing her majors without telling her parents, and not looking back.
She got her start in marketing with Instant Grass, a consumer insight & research agency and as an intern for Gigham, an online events site founded by Roach Roth and George Gally.
Along the way, Jess has co-founded and written for the blog, smudgebeauty.co.za and worked for Clarion Events as a B2B Marketing Specialist for their Mining & Extractive Industries Events Portfolio, before joining MPULL, in 2015.
Having started as an Account Director after the merger with B2B Marketing Lab, she’s now the VP of Consulting Services here at Huble.
In this episode, Jess and Daryn chat about everything from what makes a good manager, the importance of personalisation and creating tailored experiences in marketing, the evolution of influencer marketing and how it’s all about trust, and why you need good moderation when creating communities around your products or services.
It’s Jess Gamble!
Follow Daryn on LinkedIn: https://www.linkedin.com/in/darynsmith