This week’s guest is Ryan Spalding, the Director of Marketing at Garage Living, a home services company that focuses on garage renovations.
With over 20 years in marketing, Ryan has experienced the shift in consumer behaviour first-hand. He is navigating change through the pandemic, economic headwinds, and the introduction of AI to marketing.
Ryan is a massive sports fan and has been on every continent except Australia and Antarctica.
In this episode, Daryn and Ryan chat about the similarities and differences in music industry marketing and doing so for Garage Living, how he’s structured the Garage Living marketing team and the importance of team dynamics, the role of AI in marketing cookieless advertising, and how he’s ensuring a successful migration to HubSpot by focusing on change management.
It’s Ryan Spalding!
Follow Daryn on LinkedIn: https://www.linkedin.com/in/darynsmith